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Would your AI feature still matter if you couldn’t call it AI?

Would your AI feature still matter if you couldn’t call it AI?

Every founder is asking the same question right now: “How do I add AI to my product?”

 

The first question back is always the same: “What problem would it solve?”

 

If the answer is “I just need an AI feature,” that’s not a use case. That’s a pitch deck checkbox. If the answer is “my users spend twenty minutes doing something manually that should take thirty seconds,” now we’re talking about something worth building.

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Would your AI feature still matter if you couldn’t call it AI?

Would your AI feature still matter if you couldn’t call it AI?

Josef Saeme

Josef Saeme

10 min read

Vibe coding got you here. It won’t get you there.

Vibe coding got you here. It won’t get you there.

Josef Saeme

Josef Saeme

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You Don’t Need a Technical Co-Founder

You Don’t Need a Technical Co-Founder

Josef Saeme

Josef Saeme

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Your users aren’t complaining. They’re just leaving.

Your users aren’t complaining. They’re just leaving.

Josef Saeme

Josef Saeme

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AI isn’t coming for your team. It’s coming for your bottlenecks.

AI isn’t coming for your team. It’s coming for your bottlenecks.

Josef Saeme

Josef Saeme

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The most expensive mistakes founders make early

The most expensive mistakes founders make early

Josef Saeme

Josef Saeme

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